Learn why it is important and in our best interest to admit our mistakes People tend to justify their mistakes Cognitive dissonance is the term used to describe the uneasiness people feel when they have two conflicting ideas or views. After making a mistake people tend to justify their decisions which lead to the mistake even if they … Read more
Learn how the media and big pharma manipulate Science to represent their interests. Bad science for profit Companies make use of people’s ignorance or unwillingness to check the facts, to mislead them with bad science. Bad science is used to convince consumers to buy a product, for example, a beauty or nutrition product. Companies know that … Read more
Learn from the classic book of Success “One of the most common causes of failure is the habit of quitting when one is overtaken by temporary defeat. Every person is guilty of this mistake at one time or another.” — Napoleon Hill Desire Desire/Passion is crucial if you want to accomplish your dreams. Thomas Edison went through years, and … Read more
Learn about preparation from one of the people who are the best at preparation, an astronaut The author explains in an entertaining way and great detail the arduous but fascinating path to becoming an astronaut. If you want to become an astronaut the odds are stacked against you from the beginning. You have to complete … Read more
Learn how you can become a giant with a small company In small companies, relationships are better Traditionally, most companies focused on growth. But there is another kind of company, those who deliberately chose not to grow. Those are called the small giants. Some companies refuse to grow because growing would mean that at some point the owner … Read more
Learn how to increase profit by offering more content through the Internet The long tail can compete with bestsellers The long tail is the part of the less popular items in the popularity curve. Traditionally stores had to focus on the bestsellers as the shell space was limited, so the best way to make use of … Read more
Learn how make your products stand out The high amount of advertising makes it less effective There was a time where just a few companies advertised. Ads were such a rare thing that they were very effective. People’s attention was captured by the products, and businesses had a great return on investment from advertisements. But that … Read more
Learn how to market more effectively by taking into account customer’s self-interest Interruptive marketing has lost its effectiveness Interruptive marketing is the classic, intrusional method of marketing where people are interrupted with ads, whether on television, on the radio, printed ads, among others. Initially, this for of ads was very effective. Companies increased their sales … Read more
This book shows how civilizations evolve and how they shape us History is a great teacher. The accumulated knowledge about what happened to humanity thus far not only enriches our understanding of the past, it also allows us to understand the present and shape the future. As technology advances, geographic influences diminish Trade routes can be thought … Read more
Soy un gran fan de Richard Feynman, en mi opinion uno de los mejores científicos y educadores de ciencia. Para los que no le conoce, empiecen con este documental. Pero sin entrar en mas detalle, quiero compartir la tecnica de comprensión que el utilizaba. La técnica Feynman de aprendizaje, es un método simple y eficiente … Read more
Learn how the food industry hooks us with salt sugar and fat. Often resulting in fatal diseases Ever since the food industry began specializing for the taste bud of people to compete for the “stomach share” of the people, the industry started to become more and more aggressive with highly processed additives like salt, sugar, and … Read more
Learn what holds structures together and gain interesting insight in material engineering What are structures? A structure is a collection of materials intended to sustain loads. Structures occur in nature as well as in the man-made world. Biological structures are a product of nature’s evolution. Our bodies, for example, consist of structures like bones and muscle … Read more
Become aware of how other people influence you without you even noticing it Your decisions are influenced from the outside, while you are unaware of it We tend to be influenced by other people and our surroundings, at least whenever we are unconscious of those influences. Let’s look at a study to understand why. Richard Moreland of … Read more
Learn how to network from the modern day “How to win friends and influence people.” The book Getting a Job outlines a classic study where 282 men are asked how they found their jobs. 56% had found their jobs through personal contacts, 19% through job advertisements and only 10% had found their job through applications … Read more
Learn the difference between “good” and “bad” cholesterol and what impact fat has on our health The story of nutritional science is not a sober-minded, research-based one. Instead, it falls under the “Great Man” theory of history. Strong personalities — Ancel Keys being the key figure — steered events eventually leading up to the “diet-heart hypothesis.” … Read more
This book explains with amazing clarity the process of accomplishing big goals Thought precedes actions. And extraordinary thought precedes extraordinary actions. Prioritize the important things Apply the 80/20 principle to your to-do lists. The Pareto principle or 80/20 principle applies to nearly everything. One example is given by Joseph M. Juran, a quality-control management pioneer at … Read more
This book will teach you how to adopt a Success Mindset Believe in yourself The start to success happens in a change of your mindset. You have to let limiting beliefs go and start thinking BIG. Belief is very important, feel 100% capable of accomplishing your dreams. The more you will believe that you can do what you … Read more
Reap the scientifically proven benefits of Intermittent fasting The evolutionary advantage of fasting For millennia, our ancestors had to survive as hunters and gatherers. Which means, they had no regular meal schedule. Our ancestors simply ate whenever they had the opportunity and then had to survive days sometimes weeks without food. Thus, our bodies evolved to … Read more
Thought patterns define wealth Not knowledge, but unconscious thought patterns which we adopt through childhood experiences and role models are what mostly define our future success and level of wealth. People’s wealth mindset is like a thermostat if it’s set on high, their wealth grows, if it’s set on low, their subconscious makes them throw their money … Read more
Create a healthy diet from the author’s research on 2000+ scientific papers In this book physician and nutritional researcher, Joel Fuhrman created a guide, which cuts through the countless diets out there to create a nutrient dense, plant-based diet. A huge amount of research has shown that serious chronic diseases are a direct effect of … Read more